KNOW.US

A new face of professional growth services.
Acquisition & CLV meet the future of work.

This employee-first approach is a honey pot for top-tier talent who want to rethink the way they work. We provide strategic growth leadership and digital experts to execute outstanding CLV and acquisition operations on demand. We are trusted with key interim roles to make growth happen. Our team has worked with some of the world’s leading brands and most exciting scale-ups.

We reinvent traditional growth consulting and services by removing large teams, long onboardings, unnecessary cost and colorful powerpoints. Our FUTURE OF WORK approach attracts growth leaders, entrepreneurial freethinkers and digital experts who self-manage and solve meaningful challenges for our clients.

Experienced Growths leaders, entrepreneurs & digital experts
CLV & Acquisition Support across all aspects of your business model
Operational Making your brand grow, instead of fancy Powerpoints
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Jan Hildebrand
Managing Director
Jan has 15+ years experience in digital marketing and leading consulting companies (e.g. McKinsey Jr. Partner; Rocket Internet).
Axel Puhlmann
Managing Director
Axel has 20+ years experience in marketing & growth. He is a former VP of marketing at SportScheck, ex McKinsey consultant and founder of an analytics company, that served brands like Zalando and Dyson.
Erik Siekmann
Advisory Board Member
Erik is omnipresent in Digital Marketing. He is an established and recognized expert, podcast host, speaker for digital marketing and e-commerce topics.
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You are ambitious and want to work on top digital marketing challenges? Looks like we‘re a good fit!

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To run successful growth- and D2C models today, you need an excellent mix of capabilities.

know.haus takes some inspiration from the BAUHAUS, the famous design, architecture, craft and thought school. 

The name Bauhaus was derived from the “Bauhütten” (i.e. construction huts”) of the cathedral construction sites in the 16th century, where craftsmen (e.g., builders and woodwork experts) met creators (e.g., sculptors and decorators) met architects. The Bauhaus school was teaching these cross-functional skills and at the same time had the ambition to re-think the status quo. 

That’s where we see the parallel elements in modern growth and marketing models today. You need the cross-functional team, a “basic education” in every craft to make good decisions. You need experts, or “Meister”, to run campaigns, design CLV programs and to run analytics with superior performance.

We as know.haus help construct excellent growth models: be it in collaboration with your agency or your in-house team. We run trainings and capability building, deep dive in analytics and develop marketing strategies with you. We can also take over operations and ensure your marketing runs effectively, though we would do that in your accounts and with the goal to hand back over to you. 

CLV-based growth models are on the verge of becoming the “new normal” - for D2C brands, but for many traditional businesses as well. Most decisions in marketing will be a lot less transactional, but based on an in-depth understanding of customer lifetime value (CLV).

Our approach: combining the knowledge of technical, analytical, creative, strategic and management experts. 

Welcome to the know.haus